The 2024 brokerage boat market was a continuation of increasing supply and weakening demand across most categories. 2025 is anyone’s guess but so far there is a lot of wait and see in the consumer confidence. Plenty of active boat buyers searching for the right match. Brokers are working harder to earn the listings and buyers’ business.
A) Review the service history and update the boat as needed to insure a successful survey.
B) Detail the boat inside and out as needed for impressive showing
C) Realistic pricing.
D) Detailed listing data, photos and virtual tour
E) advertising is paramount once the boat is ready for prime time. That does not mean just listing her on yachtworld.com. A much more professional approach is necessary for the right result. Broadcast emails to boaters and brokers, Internet search optimization, social media exposure all adds to a successful sale.